Reduced availability and higher prices for pork are the likely outcomes of legislation due to take effect throughout the EU from 1 January 2013. The danger of illegally-produced product being traded and imported to the UK is also possible, according to a report from BPEX... Read more »»

A new campaign, encouraging consumers to look at the welfare standards behind the pork and pork products they are buying, kicked off in September, with the launch of the Pork Promise across BPEX’s online platforms. Read more »»

Some of the UK’s leading chefs showed their support today for the struggling pig farmers with the launch of a new recipe booklet.
The new booklet, “Choose It and Use It,” highlights the versatility of pork, bacon, ham and sausages & calls on shoppers to help pig farmers... more »»

75% of consumers are willing to pay a few pence more for a pack of pork, bacon, sausages or ham if it comes from pigs produced to higher welfare standards. That is the finding of the latest consumer research. read more »»

Hundreds of pig farmers from around the country descended on Downing Street on 3 March to campaign for a fair deal from supermarkets and processors. Celebrity supporters at the rally included Christine Hamilton, Liz McClarnon and Sharron Davies, all of whom have previously taken part in campaigns to promote Red Tractor pork. Read more »»

Retailers and processors are still making serious profits from pork and pork products, while at the same time pig farmers are facing crippling and unsustainable losses. That is the key finding of a new report from BPEX, Profitability in the Pig Supply Chain.
read more »»

The original campaign ran in 2007/08 and was a huge success. The website had 115,000 visitors, and more than 20,000 people signed the campaign petition. Most importantly, average retail prices of pork and pork products increased by £1.64/kg.

View 2007/08 campaign »»